Wednesday, September 12, 2012

Week 10 EOC: What are the Benefits vs the Features?

In Make a Change flag football league, mostly everyone in the community gets some kind of benefit, since all of our features do good for everyone one way or another. “A brand is the company’s promise to deliver a specific set of features, benefits, services, and experiences consistently to the buyers.” Page 230 Marketing: An Introduction. There are two purposes for our league, for people to have fun enjoying themselves in a safe environment playing an amazing sport, and to help people help others donating to the causes that matter to them the most. “The company must weigh the benefits of providing higher levels of service against the costs.” Page 330 Marketing: An Introduction. Many charities are going to be benefit from this event since most of the moneys are going to go to them, with that many people receive benefits from such organizations. Also the satisfaction this event will give to young athletes to know that they have helped so many other people just by paying a small fee and enjoying themselves in a sport they love. Also getting the community active to what happens around them will give them a feel of union with their neighbors which would eventually will make them feel comfortable with everyone around, Make a Change flag football league will definitely will bring a community together, or at least most of it. Features are a competitive tool for differentiating the company’s product from competitors’ products. Being the first producer to introduce a valued new feature is one of the most effective ways to compete.” Page 215 Marketing: An Introduction. The fact that we are trying to help people help others is something very unique since our main goal is to help as many people as possible. We do not concentrate on helping just one specific group of people, but what we want and hope to achieve is to help as many as possible. This we believe is the feature that makes us the most unique.

Wednesday, September 5, 2012

Week 9 EOC: 3 Great Mission Statements

The mission statement of a company really gives the main idea of what the company itself it's all about. Personalty, I find companies that work hard, mentally and physically speaking, very inspiring. the following quotes are form mission statement that make me feel like these people are really trying to make a change and put their all in it.

"The animals will be passed out by volunteers who donate their time to taking the bears and personally handing them to each child." – AngelDonohew 

"Teach that it takes a kind heart and mouth to be truly beautiful." – Haley Blaine

"Having a charity concert for local bands to come promote themselves and have people pay a small entry fee, all the earnings from the entrance fees go straight to the charity." –Timothy Mize 

These people are really trying hard for their companies to work, or at leas from their mission statement it looks like it. They are willing to put hands on their projects to make it work and to make it succeed.  It takes one person to really make a change. It takes power and desire to make it really work.

Week 9 BOC: 5 Hottest songs of Summer

5 Lights - Ellie Goulding
4 Wide awake - Katy Perry
3 Somebody that I used to know - Gotye Featuring Kimbra
2 Payphone - Maroon 5 Featuring Wiz Khalifa
1 Call Me Maybe - Carly Rae Jepsen

Billboard publishes a host of charts that are individually or collectively based on key fan interactions with music, including album sales and downloads, track downloads, radio airplay and touring as well as streaming and social interactions on Facebook, Twitter, Vevo, Youtube, Spotify and other popular online destinations for music. These measurements are tracked year-round by Billboard and its data partners, including Nielsen BDS, Nielsen SoundScan and Next Big Sound. In order for artists and title to chart in Billboard, they must be among the higher ranked performers among the specific metric used to compile the chart. Specific methodologies can be found on each chart page on billboard.com and on the Chart Legend reference page on billboard.biz.